An in-depth, collaborative project planning meeting.
Digital Asset Collection
Collecting preexisting media files that may be used in the video.
Creating a rough outline that includes the main ideas, goals, characters, etc.
Gathering insights and information on your key buyer personas.
Analyzing the competition to uncover unique marketing opportunities.
Gaining insight on your company's history, team, challenges, and goals.
Project development and asset preparation.
Write dialogue for all actors in the video.
Create a rough sketch of all scenes, camera angles, etc.
Gather props, costumes, etc. needed for production.
Hold auditions to find actors to cast in the video.
Create a schedule for all cast and crew members.
Creation and assembly of all audio and video assets.
Non-scripted interviews with staff, customers, etc.
Scripted segments performed by hired actors.
Additional footage used to compliment the primary video footage.
Additional aerial footage used to compliment the primary video footage.
Recorded audio used to narrate segments of the video.
Editing assets into a final video product.
Putting clips together in an easy-to-understand format.
Improving the color and appearance of all video clips.
Adding transitions, title cards, and text animations.
Creating 2D animations from graphic design elements.
Balancing dialogue/music tracks and adding sound effects.
Creation of additional supporting media files.
Custom graphic/photos to display as a preview images of the final videos.
Titles & Descriptions
SEO-optimized text built to boost search rankings and attract viewers.
An SEO-optimized keyword list tailored to individual social platforms.
A selection of high-quality images exported from the video.
Multiple plain-text files that contain subtitle/closed caption information.
Delivery and review of all final deliverables.
Storing all media assets in a simple and organized file folder structure.
Evaluating the overall effectiveness and success of the video project.
Outlining a variety of marketing opportunities to maximize your ROI.
Discussion of Next Project
Scheduling a Creative Session for any additional video projects.